Propertunity Knocks!

Confessions of a Real Estate Entrepreneur: What It Takes to Win in High-Stakes Commercial Real Estate

Wed, 12 Jan 2011 03:04:27 +0000

A front row seat into the world of high-stakes commercial real estate investing

“A must-read book … one of the best real estate investment books I have ever read. On my scale of 1 to 10, this unique book rates an off-the-charts 12.” ---Robert Bruss

Confessions of a Real Estate Entrepreneur is for the individual who is ready to get serious about investing. Not a rah-rah or get-rich-quick book, this book is for someone who is prepared to think about what he or she wants to accomplish. James Randel provides the how and why.

James Randel has been a successful investor and educator for 25 years. He teaches investing through stories and anecdotes – bringing to the limelight not just his successes (and there are some amazing stories of these) but also his mistakes. His candor is instructive and entertaining.

It is said that “those who can, do, and those who can’t, teach.” James Randel is a rare exception as he is both a highly successful investor as well as an excellent teacher. As said by Jeff Dunne, Vice Chairman of the largest real estate company in the world, CB Richard Ellis:

“I’ve tracked Jimmy’s incredible run of successful real estate investments for 20 years and more recently invested very profitably with him. His new book is a must read for anyone interested in real estate investing.”

If you are tired of the “same old, same old” and prepared to play in the big leagues, this book is calling your name. (20061208)

Online Marketing Techniques for Real Estate Agents and Brokers: Insider Secrets You Need to Know to Take Your Business to the Next Level

Sun, 09 Jan 2011 18:16:00 +0000

In this groundbreaking new book you will learn the secrets of top producing real estate agents and brokers and how they use the Web to market listings and get new clients and listings. You will learn how top agents and brokers are taking their business to the next level by using low cost and highly effective methods on the Internet. Learn how to take advantage of new marketing systems so you can connect with today's Internet savvy real estate consumers. Learn what Internet consumers want most and how easy and affordable it is to provide. This new book will show you how to build, promote, get new clients and sell your listings using the Internet, with minimal costs. Let us arm you with the knowledge you need to make your business a success. Learn how to generate more traffic for your site with hundreds of Internet marketing methods, including many free and low-cost promotions. This new book presents a comprehensive, hands-on, step-by-step guide for increasing Web site traffic by using hundreds of proven tips, tools, and techniques. Learn how to target more customers and optimize your Web site from a marketing perspective. You will learn to target your campaign, use keywords, generate free advertising, search engine strategies, the insider secrets of e-mail marketing, how to build Web communities, co-branding, auto-responders, Google advertising, banner advertising, eBay storefronts, Web design information, search engine registration, directories, and real-world examples of what strategies are succeeding and what strategies are failing.

Sell with Soul: Creating an Extraordinary Career in Real Estate without Losing Your Friends, Your Principles or Your Self-Respect

Wed, 05 Jan 2011 12:18:36 +0000

Even in so-called boom markets, rookie real estate agents almost always find their new careers to be harder than anticipated, but today, even experienced agents are failing in record numbers. Statistics quote figures ranging from 70% to 95% dropout rate for first year agents and it s common knowledge in the industry that only a small percentage of the licensed agents are making enough money to live on.

Why is the failure rate so high? Is it a matter of unrealistic expectations? Maybe. A lack of enthusiasm? Probably. A lack of support and training? Definitely.

What agents need is good solid training on how to competently sell real estate and Jennifer Allan s book Sell with Soul offers just that. The second edition of Sell with Soul has been updated to reflect the realities of today s more challenging real estate marketplace. The book takes on the tough issues of survival in a slowing housing market and provides a blueprint for success to help new agents navigate the critical first year and beyond. Sell with Soul comes complete with checklists to help agents keep on top of listings and contracts, step-by-step guidelines for building a thriving real estate practice as well as anecdotal examples of real world real estate dilemmas and solutions to them.

Yet the book is so much more than a rookie survival guide. The author discusses such touchy subjects as commission discounting (she s all for it), buyer agency (don t push it), prospecting at open houses (do so with caution) and generating bidding wars (it s your duty). Practical advice is offered on everything from building a loyal client base to marketing listings to negotiating inspections and even handling pricing objections.

Sell with Soul focuses on helping new agents become competent at their craft, so they can be confident with their prospects and clients. This confidence enables them to stay true to themselves because they will have no need for the Old School prospecting strategies and aggressive closing techniques that force many new agents out of their comfort zone.

Readers consistently praise the readability of Sell with Soul, commenting that it reads almost like a novel instead of just another business self-help book. The book is written in a casual voice, with a relaxed style that is noticeably different from the more authoritative voices of the competition.

Perfect Phrases for Real Estate Agents & Brokers (Perfect Phrases Series)

Sun, 19 Dec 2010 15:20:47 +0000

The Right Phrase for Every Situation…Every Time

In our current real estate climate, it's more important than ever to have the right words at your fingertips. Whether you're new to the game or a seasoned seller, Perfect Phrases for Real Estate Agents and Brokers has just the right words and phrases you'll need to track down prospective properties and clients, manage transactions, negotiate terms, facilitate communications between buyer and seller, and close the deal. This easy-to-use, quick-reference guide gives you:

Hundreds of quick, ready-to-use words and phrases
Coverage of every situation you'll face, from meeting a new client to finalizing the sale
Winning approaches that persuade prospects and generate sales
Expertise from a top realtor educator and author

Real Estate Prospecting: The Ultimate Resource Guide

Tue, 14 Dec 2010 02:11:08 +0000

This book is the ultimate game plan for prospecting. It carefully outlines methods to select likely groups of prospects, how to contact those target groups, what to offer them, and how best to follow up.

What Every Real Estate Investor Needs to Know About Cash Flow… And 36 Other Key Financial Measures

Sun, 12 Dec 2010 01:32:00 +0000

Formulas that make the difference between making profits and losing equity

The only way to win the real estate investing game is by mastering the numbers. This revised and updated edition of the popular reference shows how to target the best investments in the present market. It answers all your real estate questions, and provides new discussions of capital accumulation and internal rate of return. This book’s basic formulas will help you measure critical aspects of real estate investments, including

Discounted Cash Flow
Net Present Value
Capitalization Rate
Cash-on-Cash Return
Net Operating Income
Internal Rate of Return
Profitability Index
Return on Equity

Real Estate Transactions: Problems, Cases, and Materials

Fri, 10 Dec 2010 10:31:28 +0000

Now in its Third Edition, REAL ESTATE TRANSACTIONS: Problems, Cases, and Materials continues to provide students with the tools necessary to understand real estate transactions in a real-world market setting. This streamlined and detailed text explains the basic elements and market factors involved in each area of the law, and presents cases and problems to illustrate its key points, pinpointing the manner in which such issues arise in practice. Noticeably more comprehensive than its competition, this text is a valuable asset to your real estate transactions course. This user-friendly text continues to deliver what students need:

clear and concise explanations on each topic area with straightforward examples to illustrate the point

an integrated approach to explaining market and ethical constraints for the transactional real estate lawyer

excellent problems that appropriately increase in difficulty with each section

carefully chosen cases to illustrate key points of commercial and residential real estate and the way in which problems arise in practice

cases and materials to highlight ethical and professional responsibility issues, allowing students to see professional ethics in a real-world context Thoughtfully updated material throughout makes a great text even better in its Third Edition. Highlights include:

a revised and more concise section on advanced commercial real estate topics, including construction loan and permanent loan financing considerations

improved integration of residential and commercial real estate concepts

a more streamlined, student-accessible text

new and updated cases and problems keep the material relevant and timely

a greatly improved and expanded Teacher's Manual designed to provide extensive guidance to professors who teach under strict time constraints. TM features detailed text and background information, sample syllabi, case briefs, suggested answers to problems, and additional problem sources.

larger font size and a 20% -25% reduction in text, as compared to the second edition, make the third edition easier to manage while providing exceptional course coverage

The Millionaire Real Estate Agent: It’s Not About the Money…It’s About Being the Best You Can Be!

Tue, 07 Dec 2010 21:19:47 +0000

Anyone who wants to turn their real estate practice into a highly successful business must understand the fundamental models that drive the best real estate agents in the industry. In The Millionaire Real Estate Agent these models are revealed and explained. This book represents the culmination of decades of real estate experience, research, and consulting, with case studies from some of the top millionaire agents in the U.S.

In this revolutionary handbook youll learn:

* Three key concepts that drive mega-agent production.
* Essential economic, budgetary, organizational, and lead generation models that are the foundations of any high-achievers business.
* The distinguishing characteristic of Millionaire Real Estate Agents--the way they think!
* How you can get on the real estate career path to Earn a Million, Net a Million, and then Receive a Million dollars in annual income.

The Millionaire Real Estate Agent is not about quick fixes. It is about the innovative application of proven business techniques to the real estate industry. Isnt it about time you put your career on the path to becoming a Millionaire Real Estate Agent?

Commercial Real Estate Investing For Dummies

Mon, 06 Dec 2010 01:10:13 +0000

Thinking about becoming a commercial real estate investor? Commercial Real Estate Investing For Dummies covers the entire process, offering practical advice on negotiation and closing win-win deals and maximizing profit. From office buildings to shopping centers to apartment buildings, it helps you pick the right properties at the right time for the right price.

Yes, there is a fun and easy way to break into commercial real estate, and this is it. This comprehensive handbook has it all. You’ll learn how to find great properties, size up sellers, finance your investments, protect your assets, and increase your property’s value. You’ll discover the upsides and downsides of the various types of investments, learn the five biggest myths of commercial real estate investment, find out how to recession-proof your investment portfolio, and more. Discover how to:

Get leads on commercial property investments
Determine what a property is worth
Find the right financing for you
Handle inspections and fix problems
Make big money in land development
Manage your properties or hire a pro
Exploit the tax advantages of commercial real estate
Find out what offer a seller really-really wants
Perform due diligence before you make a deal
Raise capital by forming partnerships

Investing in commercial property can make you rich in any economy. Get Commercial Real Estate For Dummies, and find out how.

Success as a Real Estate Agent For Dummies

Sat, 04 Dec 2010 09:19:45 +0000

Success as a Real Estate Agent For Dummies shows you how to make your fortune in the real estate business. Whether you are looking to rev up your real estate business, deciding whether to specialize in commercial or residential real estate, or just interested in refining specific skills, this book is for you.

This no-nonsense guide shows you the fun and easy way to become a successful real estate agent. It provides expert advice on acquiring the skills needed to excel and the respect and recognition you’ll gain through making sales and generating profit. Soon you’ll have all the tools you need to:

Prospect your way to listings and sales
Build a referral-based clientele
Work with expired and FSBO listings
Plan and host a successful open house
Present and close listing contracts
Market yourself and your properties online and in print
Negotiate contracts and avoid derailment
Stake your competitive position
Achieve excellent relationships with clients
Spend less time to earn more money

This guide features tips and tricks for working with buyers, must-haves for a successful real estate agent, and common pitfalls that can be avoided. Also included is a list of Web sites for real estate agents that are valuable resources for success. With Success as a Real Estate Agent For Dummies, you’ll discover how to acquire key skills and get on track for a successful career!